With 25 years of providing quality-driven ingredients to its customers, Verdure Sciences® aims to spearhead sustainability efforts through Verdugration® and Verdure Cares®. We understand that being a sustainable entity offers opportunities to support socially conscious impacts for the communities in which we operate, alongside our other efforts for sustainable plants, traceable processes, and transparent partnerships. As a company adamantly dedicated to sustainable and mindful practices throughout the value chain, it’s no surprise that Verdure Sciences® has taken great effort to ensure positive impacts can be measured throughout each touchpoint in bringing our plant-based ingredients to the global marketplace. The Sustainable Turmeric Program (STP) highlights efforts made for our ingredients: Longvida® Optimized Curcumin and standardized turmeric & curcumin extracts.
Originally a pilot program in 2019 in the Southern region of India, the Sustainable Turmeric Program, or STP, was developed as a way for Verdure to raise awareness in the farming community about sustainable cultivation practices while maintaining seed-to-extract traceability. Through cooperation with our manufacturing partners, the Sustainable Turmeric Program aims to redefine the plans for farmers to secure reliable sources of income while maintaining the sustainability of botanicals, local ecology, and our partners responsible for growing and harvesting the plants used in our proprietary ingredients.
Initially, STP began with 5 farmers and 7 acres of cultivated turmeric. As of 2022, those numbers have grown steadily to over 300 farmers with over 600 acres of cultivated turmeric and these numbers are expected to continue to increase throughout 2023.
For Verdure to align our commitment for sustainable cultivation practices with this overarching initiative, our farmers are supported in cultivating turmeric founded in botanical integrity, such as being provided starting seed material, training on Good Agricultural Practices (GAP), support through onsite agronomists, and post-harvesting infrastructural support.
The health and purity of the soil used to cultivate our botanicals is heavily considered as well. Soil testing is performed periodically to assess the presence of essential minerals and compounds within the soil, while regenerative agricultural practices are used to restore and revitalize the soil, promoting its biodiversity and nurturing its longevity.
Our mission has always been the same: to develop and provide ingredient solutions emphasized by botanical integrity, clinically backed research, sustainability, traceability, and transparency. Through Verdurgration®, Verdure Cares®, and case studies highlighting the efforts on individual botanicals, such as the Sustainable Turmeric Program, we continue to pursue this mission and advocate for the industry and sustainable initiatives.